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《面试技巧培训资料》 |
资料大小：115 KB
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资料语言：简体中文
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资料类别：网络营销资源下载 / doc文档，PPT文档 / 创业指南
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运行环境：Win2003, WinXP, Win2000, NT, WinME
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添加时间：2006-12-8 13:12:52
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更新时间：2006-12-8 13:12:52
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会员级别：匿名用户
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资料简介：
Case questions are most commonly used in consulting interviews, but they can be used in other situations, such as in interviews for marketing positions with consumer goods companies. Simply put, a case interview is the analysis of a business question. Unlike most other interview questions, it is an interactive process. Your interviewer will present you with a business problem and ask you for your opinion. Your job is to ask the interviewer logical questions that will permit you to make a detailed recommendation. The majority of case interviewers don't have a specific answer that you, the candidate, are expected to give. What the interviewer is looking for is a thought process that is at once analytical and creative. Here's a sample case question:
You are advising a credit card company that wants to market a prepaid phone card to its customers. Is this a good idea?
You: What is the role of our company? Do we simply market the card or must we create them ourselves?
Interviewer: This card will be co-marketed with an outside phone company. We don't need to perform telecommunications functions.
You: What are our expenses connected with the card?
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